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Caitlin Adamson

2017 04 Caitlin Adamson

about the author

Caitlin Adamson is a passionate creative and analytical thinker who brings her love for the written word to the marketing world. She brings her fresh outlook to the Shortcuts team and strives to create strategic and engaging collateral to help salons, spas, clinics and barbers to tackle their business endeavors with confidence.



How to become a marketing maven

Posted on 15th June 2017 by Caitlin Adamson

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We have a little secret for you: marketing is about more than just playing around on Facebook. If words like Adwords and SEO send your head spinning, then grab a cup of tea, sit down and let’s work through this together. 

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How to (effectively) play on social media

Posted on 9th May 2017 by Caitlin Adamson

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Social media is a business owner’s playground. If you approach it with a plan in mind, you will be well on your way to effective social media. Fun included.

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